Get ready to toast to those endless summer days! Lemon-Dou, the Japanese-inspired chu-hai (lemon sour alcoholic drink) that has become a fan favorite, is back with a fresh and exhilarating new flavor that will make your summer drinks anything but dull. Say hello to Lemon-Dou Peach Lemon, a sensational new beverage that harmoniously blends the luscious sweetness of peaches with the tangy zest of whole crushed lemons, all within the beloved Lemon-Dou Signature drink.
In an exciting expansion of the Lemon-Dou aRTD (alcoholic ready-to-drink) lineup here in the Philippines, Lemon-Dou Peach Lemon shines with a 7% alcohol by volume (ABV). This latest addition delivers a perfectly balanced burst of flavors that is both refreshing and sophisticated. True to the Lemon-Dou tradition of marrying traditional Japanese craftsmanship with a modern twist, Coca-Cola Philippines has continued to honor this legacy since introducing the brand from Japan in 2021. Since its debut, Lemon-Dou has carved out a special place in the hearts of Filipinos, offering a refreshing escape with its full-bodied chu-hai flavors.
In addition to Peach Lemon, there’s a variety of other flavors to suit every mood: Signature Lemon (5% ABV) – the original; Honey Lemon (3% ABV) – a touch of sweetness; Devil Lemon (9% ABV – bold with an extra kick.
“In our tropical paradise, summer is pretty much our default setting here,” says Mark Dee, Senior Marketing Director of Coca-Cola Philippines. “However, with Lemon-Dou Peach Lemon, we’re aiming to do more than just introduce a new flavor—we’re cultivating a summer mindset, turning our endless summers into an endless summer experience. We at Coca-Cola Philippines strive to go beyond just delighting our loyal Lemon-Dou fans. We are thrilled to open the world of chu-hai to newcomers of legal drinking age, expanding their horizons with our rich, flavorful offerings.”
Now available at 7-Eleven stores nationwide, as well as other convenience stores, supermarkets, and major e-commerce sites starting June 25, those of legal drinking age (18+ years old) can now savor a new kind of summer with Lemon-Dou Peach Lemon aRTD.
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